WISE
Home SchoolThe University of Pittsburgh
Class NameADVOCACY AND MARKETING FOR LIBRARIES
Class NumberLIS 2830
Course ToolBlackboard
FacultyMichele Leininger
Credits3.0 Credit Hours
Class DescriptionStrategies of effective advocacy, lobbying, branding, needs assessment, market and audience research, fundraising, and news management.
Seats3
DeliveryAsynchronous
Start and End Date5/12/2014 - 8/2/2014
Last Add Day4/21/2014
Residency Start and End DateNo Residency